35th Annual Conference
March 27-29, 2023
Day 3
Session Code: S5-D
When: April 7, 2022
Level: Intermediate
Track: Innovation & Transformation
Presenters: Karen Passmore, Predictive UX | Jen Segovia, Predictive UX
You’ve worked hard to ensure that your workplace is diverse, equitable, and inclusive, but what about your digital products? Do employees feel a sense of inclusion or exclusion when using your intranet? Are your customers truly seen and heard while engaging with your mobile app? Human-centered design is BROKEN if it’s not inclusive and intersectional!
Join us to learn how to evaluate your technology with a DEI scorecard by combining traditional design thinking with DEI principles to ensure that your products are serving all your customers.
Learning Outcomes
• Pair design thinking with DEI methodologies to implement inclusivity in digital products • Apply the maturity model framework to score digital products and create a roadmap for improvement
• Establish a “digital circle of excellence” for continuous improvement
